Have an idea for a business? Or looking at ways to innovate and stay ahead of the pack in your existing business?
At the next Enterprise Tuesday, Soenke Weiss, Founder & CEO of Optii Solutions Pty Ltd, will provide insights to help you spot a viable business opportunity.
This session will cover:
• Ask the customer and employees – understanding the important role of research
• When does innovation happen – encouraging a culture of innovation
• What makes an idea an opportunity - spotting feasible business opportunities
• Solving a problem – how fill a market gap
• Knowing your market – how to test the feasibility of an opportunity
• Protect yourself – documenting and securing your idea
For a decade, Soenke worked in executive management positions in the hotel industry. This ‘hands on’ experience proved pivotal for Soenke who recognised the opportunities for niche software products in the hotel industry. Soenke founded Optii Solutions in 2001.
After successfully establishing two direct marketing tools for hotels, he turned his attention to the housekeeping department which had seen little innovation since the two way radio and telephone. His profound knowledge of hotel operations and aptitude for translating operational issues into user-friendly software solutions were the foundations for the creation of Optii Keeper.
Soenke takes pride in regularly working with housekeeping users of the Optii Keeper solution and is regularly invited as a guest lecturer at Australian Hospitality Schools and Universities.
Initially supported through the Queensland Government’s i.lab business incubator and various state and federal government grants, Soenke’s analytical and process oriented mind has positioned Optii Solutions as the predominant supplier of hotel housekeeping solutions worldwide.
Contact Event Coordinator Hayley Passmore on 5450 2609 or email@example.com to enquire about limited free places for University of the Sunshine Coast staff and students to attend.
Bookings essential - click on MAKE BOOKING and submit your details.
Innovation Centre Sunshine Coast Business Development Events are proudly sponsored by Westpac
Enterprise Tuesday June 2011
Adapt or Die: How to spot opportunities
Presented by: Soenke Weiss, Founder and CEO, Optii Solutions Pty Ltd
Tuesday 21 June 2011
4pm - 6pm
Innovation Centre Auditorium
$33 inc GST
Innovation Centre Auditorium, Sippy Downs
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