Minister for Small Business, Information Technology Policy and Multicultural Affairs
The Honourable Chris Cummins
FREE SEMINARS IN KINGAROY, HERVEY BAY AND GYMPIE
The Beattie Government is offering free seminars for small businesses in Kingaroy, Hervey Bay and Gympie this month, Small Business Minister Chris Cummins and the Member for Hervey Bay Andrew McNamara announced today.
Mr Cummins said the What Makes a Good Advertisement seminars would provide advice on how businesses could use advertising to attract customers and increase sales.
The seminars will be run as follows:
-5:30 - 7:30 pm on Tuesday 27th June at Kingaroy RSL, 126 Kingaroy Street, Kingaroy;
-5:30 - 7 pm on Wednesday 28th June at Hervey Bay RSL, 11 Torquay Rd, Pialba; and,
-5:30 - 7 pm on Thursday 29th June at Gympie RSL, 217 Mary Street, Gympie.
Mr Cummins encouraged local small business operators to attend the seminars to find out:
the difference between marketing and advertising;
how to target prospective customers;
how to identify the six elements of an effective advertisement;
how to create an effective layout;
the secrets of good print advertising;
the methodology in designing advertisements; and,
how to get a better return on their advertising dollar.
To book for the workshops or for more information, telephone the Maryborough State Development Centre on 4121 1780 or visit www.sd.qld.gov.au/maryborough
Mr McNamara said small business was driving growth in the local region and the Beattie Government would continue to offer as much support as possible to help local businesses maximise their returns.
"Small businesses in Kingaroy, Hervey Bay and Gympie should also take advantage of workshops on offer during Small Business Week, which commences on Sunday the 30th July and runs until Saturday the 5th August," he said. "For more information on the local program for Small Business Week, go to www.smartsmallbusiness.qld.gov.au
"The Beattie Government is hosting a one-day conference and mini trade show during Queensland Small Business Week to show how ICT can transform business performance and profits. Growing your business: the ICT factor will be held at the Brisbane Convention and Exhibition Centre on Monday the 31st July from 8.30am to 5.30 pm," he said. "The cost of the conference is $85 per person and includes lunch and morning and afternoon tea, as well as an invitation to a function with the Minister from 4pm to 5.30pm."
For further information, phone the Conference Secretariat on 07 3224 5458.