auDA to roll out the welcome mat to new members at launch event


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auDA, the administrator of Australia's .au namespace, will be rolling out the welcome mat to new members at an official launch event in Federation Square on Monday.

As part of governance reforms introduced last year, auDA introduced a new, flat membership model that allows any individual, corporate, or institution to become an auDA 'Associate Member.' Associate Members can join for free if they have a connection to Australia, and will be able to vote on a ballot for auDA's Elected Directors.

auDA CEO Cameron Boardman said the new membership model was a critical part of auDA's mission to make the .au namespace as inclusive and transparent as possible.

"We want anyone and everyone who is interested in the future of the .au namespace to join up and get involved," Mr Boardman said.

".au a vital part of our digital economy. It is the way we signify Australian identity to the world on the internet. Everyone's a stakeholder in .au — businesses, not-for-profit organisations, and individual internet users. So we want all of these groups to join.

"We want auDA to be a big, representative organisation that hears every sector of modern Australian society.

"By joining auDA members will get access to industry networking opportunities, the latest news and research on the digital landscape, and the right to vote for Elected Directors. auDA Associate Members will also be eligible to stand as Elected Directors."

Dee Madigan of Campaign Edge, who will present the keynote at the launch, said the importance of .au was too often underrated.

"In many ways, .au operates as an important brand, because its presence communicates values," Ms Madigan said.

"Every Australian is a stakeholder in .au, and therefore every Australian should be entitled to get involved in its stewardship.

"I think it's excellent that auDA is making such a strong effort to open the membership of .au up to all Australians."


WHEN: 6:30pm-8:00pm, Monday 15 April 2019
WHERE: The Cube - ACMI, Federation Square, Flinders Street, Melbourne

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