Innovation on its way for Sunshine Coast

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The Sunshine Coast’s leading expert in innovation is offering his Innovation Master Class to small-tomedium enterprises (SMEs) across the Sunshine Coast and Noosa after a successful rollout of the course in Noosa and Gympie last year.

The high-quality program is targeted at owner-managers of growth-oriented SMEs to build their capacity to grow their businesses through innovation and has been created by Colin Graham, previously the founding CEO of the Innovation Centre Sunshine Coast.

Colin has international experience as a trainer and has worked with some 300 startups and SMEs and 50 of the world’s leading companies such as Dulux, IBM and Unilever. Colin has developed the program based on extensive research that highlights the preference by small business owners for short, highly focused training programs that are tailored to industry needs and delivered by people with real world experience and empathy for small business management problems.

“The Innovation Master Class will help business owners better understand the innovation process and how to promote and implement it within their business,” said Colin.

“Innovation is not just for start-ups and is something that should happen at all stages of the business lifecycle. Just look at leaders like Steve Jobs, Bill Gates and Richard Branson,” he said.

Colin said the program will include practical examples and tools as well as provide participants with the time to apply key ideas to their business.

“We include tools for developing and testing new ideas and methods for accelerated processes to tackle major business challenges,” he said.

“This short, highly focused opportunity will let you step back from the day-to-day demands of running your business and provide an environment where you can workshop your ideas with other like-minded business owners struggling with similar challenges.”

Conducted over six weeks, the course will take participants through a number of hands-on exercises from introducing innovation to developing the idea, model behavior and making it happen.

At the end of the course, participants will present their business and plans for the future to a small invited audience of business and community leaders.

“Innovation is the key to maintaining a competitive edge in business and also a key factor in keeping employees engaged and contributing positively to your business,” he said.

“The course will help businesses to accelerate their understanding of innovation as well as examine a number of models that can assist in increased growth and profitability.

“The design of the program has been based on a practical five-step approach which will help you to learn how to generate and implement innovative new ideas.

“For businesses, this could mean implementing new ideas, creating dynamic products or improving your existing services. Innovation can be a catalyst for the growth and success of your business and help you to adapt and grow in the marketplace,” said Colin.

The course will be hosted for a limited number of people to allow for business connections to be made.

“There are only 14 places to ensure that there is plenty of opportunity to workshop ideas with other like-minded business owners and to develop a dynamic peer group.

“The master class is perfect for businesses in sectors including food and agribusiness, health and wellbeing, sustainability and environment, creative industries, professional services, tourism, or education and training,” said Colin. Support from Noosa Council, Advance Queensland and #SCRIPT has enabled this program to be offered at a subsidised rate of only $495 plus gst per attendee instead of the standard $2,000.

Business owners have until 28 September to apply to be part of the program, at

The Innovation Master Class will be held at the Digital Hub, 253 David Low Way, Peregian Beach. 

Peregian Digital Hub :
253-255 David Low Way, Peregian Beach

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